How to Start a Blog

Hey in this post tutorial I’m going to tell you how to start blogging using WordPress CMS; and this is going to   ultimately help you build a profitable business from home by helping you to   make money doing what you love most, and  I’ll tell you how to do all of this   without any intimidating technology and   without having to spend hours in front   of your computer plus you’ll learn how   to get started for next to nothing and   we’re going to be using the same exact   blogging platform that famous blogger   such as Mashable.com, CNN, TechCrunch, the   New York Times, jay-z, Katy Perry, Tim   Ferriss, Anderson Cooper use just to name   a few   so you too can have the same simple but   powerful blog technology working for you,   just like they do and if someone who’s   been making websites and blogs and   teaching how to properly set them up for   several years. I often get bombarded with   questions about blogging on a daily   basis like how do I start a blog, which   platform should I use, what’s the best   hosting company? How do I make money from   my blog; how often should I be blogging?   Do I need an email list? What are the   benefits of blogging and how do I build   a business with my blog plus a whole   bunch more and that’s exactly why I put   together this post to answer these   common questions for you and tell you   the right way to get started blogging; Profitably in just one afternoon   blogging is perfect for helping existing   businesses make more money and if you   don’t have a business yet it’s the   perfect segue into launching one; So   let’s begin with a quick walk through   the blog will be building together today;   then I’ll go through some important   things information about blogging that   you need to be aware of before I finally   walk you through the steps to setup your   blog; so take a look at this and notice how clean and crisp and really   modern it is in both its layout and   design plus it’s fully mobile responsive.   It can be viewed by any of your web   visitors on any device this is perfect   for these days, because it’s based on the   design layout in technology that’s   working right now and it’s built with a little blog builder called WordPress; Which is a simple web publishing   platform created to make websites and   blog publishing brain-dead simple. I’ll talk more about WordPress a little   later but all you need to know for now   is that WordPress updates their themes   each year meaning you’re constantly   getting the best of what’s available   with the latest features and   functionality. Website’s home page   in full-screen should look immersive post background and should look awesome. It should seriously have a wow factor and not only look very modern and understated it should be fully customizable so you can really   engage your audience and create a blog   in line with your goals and vision. You   can even add a full-screen header; background image with several images and   rotate them and I’ll tell you how you   can do both. In a WordPress website you can see how the   various elements of the blog slide down   revealing images as you go it looks   seriously cool and honestly no one’s   going to believe you made it yourself   and I’ll tell you how you can structure   blog in such a way that your content is   front and center and therefore the focal   point of your blog because you want your   audience to find and consume your   content and without being sidetracked by   anything else that is so important now  one of the best ways of getting visitors   to repeatedly come back to your blog and   eventually buy something is by getting   your audience to sign up to your email   list and we’ll get into the details   later on this in this tutorial but   that’s why we need this part right here   which is a call to action now a call to   action is also known as a CTA and is   exactly what it means it’s literally a   call to take an action so you’re asking   your audience for an email address in   exchange for a valuable content meaning,   you can grow your base and potential   customers and subscribers by   demonstrating value through solving a   problem; so for example for our call to   action websites made easy we’re using   something called welcome mat which you   can see in a WordPress website so our call to action is   create a profitable blog with our   signature three-step WTC system. Get   started now and by clicking get started   now they’re sent to an email contact   form and as you can see from how we’ve   done it here the entire page blanks out;  so all we see is the call to action and   that’s awesome because a potential   reader can only subscribe or scroll down   and   distracted by anything else on the page   this is game-changing because once we   have a subscriber we continue to build a   relationship with them through email so   like every good blog you need posts and   I’ll tell you how to add in blog post   with images and post to really make   them dynamic and make your posts stand   out in the footer you’ll learn how to   add in your social media channels to   build social proof and I’ll tell you how   to add in this killer share tool which   helps to make your content go viral so   you get a ton of free traffic from   people sharing your stuff it’s awesome   plus you’re going to learn how to fully   customize your blog by adding a sidebar   and about Us page contact us page I’ll   tell you how to add in the contact us   form as well as change the look and feel   of your blog; so it’s fully geared   towards making you money. Okay awesome! so   I hope you’re ready to get started on   your learning adventure because I’m   super excited to guide you through this;  it’s just three simple steps and you can   simply follow along with me and I   promise it’s going to be a lot of fun   and I should know because over the last   few years I’ve helped thousands of   people just like you build a profitable   online business using their blog as a   foundation for their success and I can   do the same for you now. I’m going to share with you   some key trends and insights in blogging;   now you do not want to skip this bit and   make sure you pay close attention and   what I’m about to share with you because,   it’s going to help put your mind at ease   with some issues or doubts you might   have about blogging plus it will really   help you to understand the future of   where this is headed which is important   if you’re serious about making this work   for you and here’s the thing if you’re   looking to move away from the   nine-to-five and do something you love   while building a business which grows   with you then blogging is the perfect   place to start it’s a fantastic way to   build your brand and gain authority just   recently convertkit which is an email   marketing platform for bloggers   interviewed   850 bloggers worldwide on all aspects of   their business and compiled it into one   report and convertkit our industry   leader so if anyone knows the future of   blogging it works it’s them   they found that yearly earnings from   blogs range from 16,000 for beginners to   over six figures for pro bloggers with   the average blogger earning around fifty   four thousand $108 a year now that’s   pretty awesome because this report also   found that the average blogger is   spending just five hours or less a week   blogging which is crazy it totally blows   the myth the blogging is being time   consuming and only profitable for the   pros right out of the water and because   the time investment needed to dedicate   to blogging is less than an hour a day   it’s the perfect side gig if you’re   working full time how awesome is that   here’s something else the report found   which I found really interesting. 52% of   the bloggers interviewed had kids   which means blogging is perfect for you   if you’ve got family commitments another   game-changer and moves you one step   closer to the laptop lifestyle you see a   lot of Internet giant’s talking about   and get this the bloggers ranged in age   from under 18 to over 65 which is just   mind-blowing because it proves what I   personally been saying for many years   now and that’s this almost anyone with a   passion to teach or share what they know   can get started with a blog and make   money from it and here’s something else   the report found which is complete   no-brainer blogging is powering small   businesses in a very big way if you’ve   already gotten established business then   hands down the fastest way to grow is   through content marketing in the vehicle   of choice for all the top marketers out   there is having a blog and all this is   just the tip of the iceberg, because   blogging is a trend that is set to grow   over the years with no signs of slowing   down we’re in the age of information   where knowledge really is power and with   blogging you have the added dimension of   personalizing your knowledge to your   audience and making it relevant to them;   so you’re building relationships and a   community it’s awesome it doesn’t matter   if you’re into car skin care food travel   life’s   languages or even knitting all that data   is pointing to one undeniable fact if   you’ve got something you’re truly   passionate and good at you can totally   make money blogging most of the bloggers   who are interviewed started out because   they want it to be their own boss and so   turn to blogging which is ideal because   it doesn’t require a lot of time or   money to get started what it does   require from you however is consistency   and dedication to succeed most bloggers   publish content at least once a week and   it’s perfect if you’re strapped for time   so hopefully you can see immediately   that blogging is perfect for just about   anyone. Okay so now you know about the   trends of blogging and I want to move on   to the big benefits of blogging   especially when it comes to building a   profitable business and stick with me   we’re almost to the build-out you really   want to pay attention to how blogging   can truly benefit you so people usually   blog for one or two reasons either to   share their passion and then monetize   their blog or to support an existing   business by adding more value for their   intended audience for business blogging   can help build your audience and   encourage them to become lifelong   customers with you because it helps   establish your credibility and authority   educate your community and build a   personal connection with your audience   all at the same time blogging is   essentially about building the know like   and trust factor in short you’re more   likely to buy from someone you trust the   thing to remember is that people online   are usually searching for solutions to   their problems in blogging about the   topic so it’s relevant to your audience,   it’s what’s going to help them have   confidence in you and your products and   services if you have an established   business, then not having a blog and just   relying on your website can actually   make it very hard for you to build your   brand and your presence online you see   unlike a website which consists mostly   of static pages that more or less stay   the same a blog has content which is   updated on a regular basis meaning   content is always fresh and relevant   therefore giving visitors a reason to   return to your site repeatedly plus   blogs allow your audience to comment on   your posts creating engagement and   engaging with your audience is an   awesome way for you to build a   relationship with them so you can   understand what they need the most and   help provide solution   to their problems in fact the Google   search algorithm is based on delivering   the most valuable and relevant content   to the needs of their users meaning   Google will always boost content from   sites which are fresh relevant in most   of all engaging so while a website   serves mostly as an online brochure that   talks about your products and services a   blog is focused purely on helping your   audience; for example if you sell skin   products your blog would have tips on   looking at your skin and could answer   specific skin concerns in some of your   posts would also recommend the products   you sell over time people who are   looking to resolve their skin issues   will be far more likely to purchase from   you because you’ve already built a good   relationship with your audience now if   you reverse that so let’s say you don’t   have a business yet and are passionate   about skincare you might start a blog   that reviews products and talks about   solving common skin problems and   eventually you can move into either   selling other people’s products or even   creating your own line which many   bloggers have done even big brands have   realized the power of bloggers as   influencers on the market there used to   be a time when endorsements and reviews   were only seen as important if they came   from a well-known celebrity but that’s   all now changed bloggers are just as   important because companies have caught   on to the fact that they have a major   influence in the buying decisions of   their audience now imagine if you had a   top authority blog with thousands of   subscribers who loyally followed you and   you decided to launch a product do you   think you would succeed in making money.   Okay so now you know why   blogging rocks and you’re probably   wondering how I’m where to start; If you’re serious about making   a living from blogging this is the best   place to start now let me tell you in   the online world you’ll have less than   like five seconds to grab someone’s   attention before they click away but   this blog is really going to captivate   your visitors and give them an amazing   user experience which will kick start   your journey to building a profitable   business online as your personal guide.   You can be  a   WordPress hero in no time at all you   just copy and paste drag and drop a   different elements your blog together   it’s that easy and I base the design of   this blog on the kinds of blogs that pro   bloggers use so it ticks all the right   boxes in terms of design functionality   and ease of use now like I mentioned   earlier we’re using WordPress which is   the number one blogging platform in the   world and according to convertkit 70% of   bloggers use it because it’s so darn   simple and intuitive; so you’re really in   good hands with this platform and if you   can send an email you can use WordPress   so let’s dive straight in to properly   setup your blog we’re going to be using   my signature three-step WTC system which   stands for website or in this case blog   traffic and customers so essentially.  I  tell you how to build your blog get   traffic to it and then tell you how to   convert traffic into paying customers so   step one is blog and to get your blog   online there’s just three stages in step   1 as follows   stage 1 is picking out and registering   your blog address which is also known as   your domain name stage 2 is using   WordPress to publish your first ever   blog in stage 3 is getting your blog   online so it can immediately be viewed   by visitors on the internet so let’s   start with your domain name which is the   name of your blog address for example   mine is howa2z.com, once you   have your domain name you’re going to   need something called a hosting service   so your blog basically has somewhere to   live on the internet hosting is crucial   to getting started online and is no   different to you moving into a new home   and letting people know your home is so   that when they search for you they know   exactly where to find you it’s super   easy to set up and to do that we’re   going to head over to any hosting provider  so in your browser just type in   “web hosting”   so it’s host:2 are calm now I use   reliable hosting provider not only for myself but also   for all my websites meet easy members. Choose a hosting provider those are super reliable and have   awesome customer service. I’ve   been using these guys going on like   eight years now without any real   problems and to help you get started   with a reliable hosting provider; I recommend you go   with any low budget hosting plan and with the business grow upgrade your plan. So on to the next   stage now which is installing your   actual blog onto your domain name again   the whole process is very simple and you   just need to follow along with the cPanel and   you’ll have this installed in no time; then you can start your blogging.