Hey in this post tutorial I’m going to tell you how to start blogging using WordPress CMS; and this is going to ultimately help you build a profitable business from home by helping you to make money doing what you love most, and I’ll tell you how to do all of this without any intimidating technology and without having to spend hours in front of your computer plus you’ll learn how to get started for next to nothing and we’re going to be using the same exact blogging platform that famous blogger such as Mashable.com, CNN, TechCrunch, the New York Times, jay-z, Katy Perry, Tim Ferriss, Anderson Cooper use just to name a few so you too can have the same simple but powerful blog technology working for you, just like they do and if someone who’s been making websites and blogs and teaching how to properly set them up for several years. I often get bombarded with questions about blogging on a daily basis like how do I start a blog, which platform should I use, what’s the best hosting company? How do I make money from my blog; how often should I be blogging? Do I need an email list? What are the benefits of blogging and how do I build a business with my blog plus a whole bunch more and that’s exactly why I put together this post to answer these common questions for you and tell you the right way to get started blogging; Profitably in just one afternoon blogging is perfect for helping existing businesses make more money and if you don’t have a business yet it’s the perfect segue into launching one; So let’s begin with a quick walk through the blog will be building together today; then I’ll go through some important things information about blogging that you need to be aware of before I finally walk you through the steps to setup your blog; so take a look at this and notice how clean and crisp and really modern it is in both its layout and design plus it’s fully mobile responsive. It can be viewed by any of your web visitors on any device this is perfect for these days, because it’s based on the design layout in technology that’s working right now and it’s built with a little blog builder called WordPress; Which is a simple web publishing platform created to make websites and blog publishing brain-dead simple. I’ll talk more about WordPress a little later but all you need to know for now is that WordPress updates their themes each year meaning you’re constantly getting the best of what’s available with the latest features and functionality. Website’s home page in full-screen should look immersive post background and should look awesome. It should seriously have a wow factor and not only look very modern and understated it should be fully customizable so you can really engage your audience and create a blog in line with your goals and vision. You can even add a full-screen header; background image with several images and rotate them and I’ll tell you how you can do both. In a WordPress website you can see how the various elements of the blog slide down revealing images as you go it looks seriously cool and honestly no one’s going to believe you made it yourself and I’ll tell you how you can structure blog in such a way that your content is front and center and therefore the focal point of your blog because you want your audience to find and consume your content and without being sidetracked by anything else that is so important now one of the best ways of getting visitors to repeatedly come back to your blog and eventually buy something is by getting your audience to sign up to your email list and we’ll get into the details later on this in this tutorial but that’s why we need this part right here which is a call to action now a call to action is also known as a CTA and is exactly what it means it’s literally a call to take an action so you’re asking your audience for an email address in exchange for a valuable content meaning, you can grow your base and potential customers and subscribers by demonstrating value through solving a problem; so for example for our call to action websites made easy we’re using something called welcome mat which you can see in a WordPress website so our call to action is create a profitable blog with our signature three-step WTC system. Get started now and by clicking get started now they’re sent to an email contact form and as you can see from how we’ve done it here the entire page blanks out; so all we see is the call to action and that’s awesome because a potential reader can only subscribe or scroll down and distracted by anything else on the page this is game-changing because once we have a subscriber we continue to build a relationship with them through email so like every good blog you need posts and I’ll tell you how to add in blog post with images and post to really make them dynamic and make your posts stand out in the footer you’ll learn how to add in your social media channels to build social proof and I’ll tell you how to add in this killer share tool which helps to make your content go viral so you get a ton of free traffic from people sharing your stuff it’s awesome plus you’re going to learn how to fully customize your blog by adding a sidebar and about Us page contact us page I’ll tell you how to add in the contact us form as well as change the look and feel of your blog; so it’s fully geared towards making you money. Okay awesome! so I hope you’re ready to get started on your learning adventure because I’m super excited to guide you through this; it’s just three simple steps and you can simply follow along with me and I promise it’s going to be a lot of fun and I should know because over the last few years I’ve helped thousands of people just like you build a profitable online business using their blog as a foundation for their success and I can do the same for you now. I’m going to share with you some key trends and insights in blogging; now you do not want to skip this bit and make sure you pay close attention and what I’m about to share with you because, it’s going to help put your mind at ease with some issues or doubts you might have about blogging plus it will really help you to understand the future of where this is headed which is important if you’re serious about making this work for you and here’s the thing if you’re looking to move away from the nine-to-five and do something you love while building a business which grows with you then blogging is the perfect place to start it’s a fantastic way to build your brand and gain authority just recently convertkit which is an email marketing platform for bloggers interviewed 850 bloggers worldwide on all aspects of their business and compiled it into one report and convertkit our industry leader so if anyone knows the future of blogging it works it’s them they found that yearly earnings from blogs range from 16,000 for beginners to over six figures for pro bloggers with the average blogger earning around fifty four thousand $108 a year now that’s pretty awesome because this report also found that the average blogger is spending just five hours or less a week blogging which is crazy it totally blows the myth the blogging is being time consuming and only profitable for the pros right out of the water and because the time investment needed to dedicate to blogging is less than an hour a day it’s the perfect side gig if you’re working full time how awesome is that here’s something else the report found which I found really interesting. 52% of the bloggers interviewed had kids which means blogging is perfect for you if you’ve got family commitments another game-changer and moves you one step closer to the laptop lifestyle you see a lot of Internet giant’s talking about and get this the bloggers ranged in age from under 18 to over 65 which is just mind-blowing because it proves what I personally been saying for many years now and that’s this almost anyone with a passion to teach or share what they know can get started with a blog and make money from it and here’s something else the report found which is complete no-brainer blogging is powering small businesses in a very big way if you’ve already gotten established business then hands down the fastest way to grow is through content marketing in the vehicle of choice for all the top marketers out there is having a blog and all this is just the tip of the iceberg, because blogging is a trend that is set to grow over the years with no signs of slowing down we’re in the age of information where knowledge really is power and with blogging you have the added dimension of personalizing your knowledge to your audience and making it relevant to them; so you’re building relationships and a community it’s awesome it doesn’t matter if you’re into car skin care food travel life’s languages or even knitting all that data is pointing to one undeniable fact if you’ve got something you’re truly passionate and good at you can totally make money blogging most of the bloggers who are interviewed started out because they want it to be their own boss and so turn to blogging which is ideal because it doesn’t require a lot of time or money to get started what it does require from you however is consistency and dedication to succeed most bloggers publish content at least once a week and it’s perfect if you’re strapped for time so hopefully you can see immediately that blogging is perfect for just about anyone. Okay so now you know about the trends of blogging and I want to move on to the big benefits of blogging especially when it comes to building a profitable business and stick with me we’re almost to the build-out you really want to pay attention to how blogging can truly benefit you so people usually blog for one or two reasons either to share their passion and then monetize their blog or to support an existing business by adding more value for their intended audience for business blogging can help build your audience and encourage them to become lifelong customers with you because it helps establish your credibility and authority educate your community and build a personal connection with your audience all at the same time blogging is essentially about building the know like and trust factor in short you’re more likely to buy from someone you trust the thing to remember is that people online are usually searching for solutions to their problems in blogging about the topic so it’s relevant to your audience, it’s what’s going to help them have confidence in you and your products and services if you have an established business, then not having a blog and just relying on your website can actually make it very hard for you to build your brand and your presence online you see unlike a website which consists mostly of static pages that more or less stay the same a blog has content which is updated on a regular basis meaning content is always fresh and relevant therefore giving visitors a reason to return to your site repeatedly plus blogs allow your audience to comment on your posts creating engagement and engaging with your audience is an awesome way for you to build a relationship with them so you can understand what they need the most and help provide solution to their problems in fact the Google search algorithm is based on delivering the most valuable and relevant content to the needs of their users meaning Google will always boost content from sites which are fresh relevant in most of all engaging so while a website serves mostly as an online brochure that talks about your products and services a blog is focused purely on helping your audience; for example if you sell skin products your blog would have tips on looking at your skin and could answer specific skin concerns in some of your posts would also recommend the products you sell over time people who are looking to resolve their skin issues will be far more likely to purchase from you because you’ve already built a good relationship with your audience now if you reverse that so let’s say you don’t have a business yet and are passionate about skincare you might start a blog that reviews products and talks about solving common skin problems and eventually you can move into either selling other people’s products or even creating your own line which many bloggers have done even big brands have realized the power of bloggers as influencers on the market there used to be a time when endorsements and reviews were only seen as important if they came from a well-known celebrity but that’s all now changed bloggers are just as important because companies have caught on to the fact that they have a major influence in the buying decisions of their audience now imagine if you had a top authority blog with thousands of subscribers who loyally followed you and you decided to launch a product do you think you would succeed in making money. Okay so now you know why blogging rocks and you’re probably wondering how I’m where to start; If you’re serious about making a living from blogging this is the best place to start now let me tell you in the online world you’ll have less than like five seconds to grab someone’s attention before they click away but this blog is really going to captivate your visitors and give them an amazing user experience which will kick start your journey to building a profitable business online as your personal guide. You can be a WordPress hero in no time at all you just copy and paste drag and drop a different elements your blog together it’s that easy and I base the design of this blog on the kinds of blogs that pro bloggers use so it ticks all the right boxes in terms of design functionality and ease of use now like I mentioned earlier we’re using WordPress which is the number one blogging platform in the world and according to convertkit 70% of bloggers use it because it’s so darn simple and intuitive; so you’re really in good hands with this platform and if you can send an email you can use WordPress so let’s dive straight in to properly setup your blog we’re going to be using my signature three-step WTC system which stands for website or in this case blog traffic and customers so essentially. I tell you how to build your blog get traffic to it and then tell you how to convert traffic into paying customers so step one is blog and to get your blog online there’s just three stages in step 1 as follows stage 1 is picking out and registering your blog address which is also known as your domain name stage 2 is using WordPress to publish your first ever blog in stage 3 is getting your blog online so it can immediately be viewed by visitors on the internet so let’s start with your domain name which is the name of your blog address for example mine is howa2z.com, once you have your domain name you’re going to need something called a hosting service so your blog basically has somewhere to live on the internet hosting is crucial to getting started online and is no different to you moving into a new home and letting people know your home is so that when they search for you they know exactly where to find you it’s super easy to set up and to do that we’re going to head over to any hosting provider so in your browser just type in “web hosting” so it’s host:2 are calm now I use reliable hosting provider not only for myself but also for all my websites meet easy members. Choose a hosting provider those are super reliable and have awesome customer service. I’ve been using these guys going on like eight years now without any real problems and to help you get started with a reliable hosting provider; I recommend you go with any low budget hosting plan and with the business grow upgrade your plan. So on to the next stage now which is installing your actual blog onto your domain name again the whole process is very simple and you just need to follow along with the cPanel and you’ll have this installed in no time; then you can start your blogging.
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